Offline Media Specialist
Full Time
- 📍 Lokasi
- Jakarta
- 🎓 Pendidikan
- S1
- 💼 Pengalaman
- Min. 5-7 Tahun
We think you also hate when travel app is giving you a headache, right? A slight misinformation can ruin the trip.
That is exactly what we are tackling as t-fam! Making sure that our 50+ million users have the best experience in crafting their own adventure.
Your Main Duty In Flying With Us
Mandatory Belongings That You Must Prepare
That is exactly what we are tackling as t-fam! Making sure that our 50+ million users have the best experience in crafting their own adventure.
Your Main Duty In Flying With Us
- Lead the planning, buying, and implementation of all offline media assets (Billboard, LED, TVC, and etc) across all business verticals.
- Rigorously manage and optimize the Marketing Budget, ensuring cost-efficiency and high ROI for every placement.
- Act as the main Project Manager for ground events and brand activations, ensuring seamless execution from vendor scouting to "on-the-day" operations.
- Build and maintain strong relationships with media owners and agencies. Negotiate competitive rates and secure prime placements that keep tiket.com top-of-mind.
- Oversee the production and installation process (monitoring proof of play/installation) to ensure 100% accuracy and zero downtime for offline assets.
- Collaborate closely with the Creative, Brand, and Digital teams to ensure offline campaigns are integrated and consistent with the overall marketing message.
- Analyze the impact of offline campaigns on brand health metrics and upper-funnel growth, providing actionable insights for future investments.
- Minimum of 5–7 years of experience in Media Buying, Media Planning, or Brand Activation.
- Experience at a top-tier media agency or a fast-paced tech company is highly preferred.
- Deep knowledge of the Indonesian offline media landscape (OOH trends, TV buying cycles, and regional regulations).
- Proven track record of managing large-scale marketing events or roadshows with complex logistical requirements.
- Possess the ability to secure the best locations at the best prices.
- Strong command of budget tracking tools and data-driven reporting (Excel/Google Sheets is a must).
- Thrive in high-pressure environments, can pivot quickly when plans change, and possess a "boots-on-the-ground" attitude for event execution.
- Fluent in English, with the ability to influence stakeholders at a senior level.